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Phase 2: Turn your course idea into a clear structure
Course creation framework Emilia Jaakkola 8/14/25 Course creation framework Emilia Jaakkola 8/14/25

Phase 2: Turn your course idea into a clear structure

Before you create content, design the experience. In Phase 2, you’ll turn your idea into a clear structure by defining your course promise, learning objectives, and format.

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Phase 1: Listen before building - why you need to validate first
Course creation framework Emilia Jaakkola 7/15/25 Course creation framework Emilia Jaakkola 7/15/25

Phase 1: Listen before building - why you need to validate first

Before you build a course, validate it. Learn how to use a simple masterclass to test your idea, get feedback, and create something your audience actually wants.

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